Catalyzed by Yelp’s success with local business reviews (29 million monthly unique visitors and 9 million reviews), Yellowbook.com has been running a contest for nearly a month that compensates individuals for writing reviews:
What would you do with $10,000? Make your dreams a reality with Yellowbook’s Imagine What You Can Do Review & Win Contest. Two $10,000 Grand Prize packages will be awarded to the Top Reviewer (most points) and the person with the Best Individual Review posted on yellowbook.com. And that’s not all - TEN lucky winners will each receive a $500 American Express Gift Card in our weekly sweepstakes (one winner per week).
It’s as easy as writing a review. Share your experiences to WIN! Get started now. The contest clock starts ticking January 18, 2010 and keeps going until March 31, 2010.
The current leader has 5,478 entries. How does this compensation impact the integrity and accuracy of the contributions?